Long-standing partnerships

The relationship with Intesa Sanpaolo is a continuous partnership that began in 2016 and continues to this day. This collaboration involves the agency in developing roadshows for the “Banca dei Territori” division, with the goal of fostering dialogue between top management and branch managers.

The challenge: fostering dialogue across Italy

Organizing an engaging roadshow designed to stimulate dialogue, creating a replicable format across multiple locations in Italy while ensuring optimization and efficiency.

The idea: a flexible and adaptable format

To achieve the set objectives, we created a scalable and adaptable format, designed to meet any tailor-made needs. Our idea was to integrate moments of discussion with networking activities, fostering sharing and growth.

The execution: a machine that never stops

Since 2016, the Intesa Sanpaolo roadshow has been a continuous machine, never pausing—even during the pandemic when it transitioned to an online event. Each year, we refresh the roadshow’s visual identity, create new emotional videos, develop engaging activities and introduce team-building initiatives, all while carefully managing the entire process with a proven team and supported by flexible, reliable services.

The results

+350

event
days

120k

km traveled

+95k

people
engaged

+30

Italian cities
visited

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